Category Archives: Start-ups

5 Internet Marketing Strategies for Small Businesses

https://encrypted-tbn0.google.com/images?q=tbn:ANd9GcSR1P-GhSSx44YzRhEv9ZHA1gUdve1w-JvcoYBs7K2Iilp6HgAdIn this weak economy, when even large companies with billions in bank balance are struggling to maintain sales and profits, one can imagine the difficult situation faced by small businesses. It is hard to run a small business, and there’s always something new to do. Internet marketing is yet another thing to do, but if you make some time for internet marketing, you can do even better with your business. The internet provides a great place to sell your products to an audience larger than you will experience anywhere else. Following are 5 Internet Marketing Strategies  that can increase visitors to your site and increase your sales. Continue reading

Digital Rights Management for EBooks

Question from Ben from Texas: What is Digital Rights Management and how does it work for eBooks? I am going to publish an E-Book next month and its going to be a pdf file, and I don’t know whether anything can be done to prevent unauthorized distribution of pdf files on the Internet. Please let me know your suggestions. Thanks.

http://www.temple.edu/cjtp/icons/acrobat_pdf_icon.jpg

Answer:  Digital Rights Management (DRM) is a technology used to place limitations like, access to or copying of, onto digital content (eBooks, music, etc.). You as the publisher or author of the ebook can determines the level of restrictions applied to an eBook. This includes how many times an eBook can be downloaded for a single purchase, and the number of devices (computers, eBook readers, etc.) to which the eBook can be transferred. Continue reading

Frank Quattrone leading Silicon Valley Tech Deals

http://t2.gstatic.com/images?q=tbn:ANd9GcRfEHlX2l_-pd47Ht9QgESj16OJ8HxGSUkbDZQBTSAkhhFblS_JFrank Quattrone has re-emerged as the top investment banker in the Silicon Valley after coming out from the legal tangles and two court cases in the past years (one trial resulted in hung jury and the other resulted in a conviction, which was overturned by a higher court). Over the last 2 years, as Wall Street giants like Goldman Sachs and Morgan Stanley reduced focus from early stage tech ventures to focus on main stream cash flow businesses, Frank Quattrone was well placed with his vast executive network in Silicon Valley to capture the market by offering his tech business selling expertise and services to tech companies wanting to sell out or raise growth capital.

It is estimated that Frank Quattrone now advises about 20 companies through his company Qatalyst Group, from giant Google to National Semiconductor, and smaller start ups. He was involved in the  deals, including EMC’s purchase of Data Domain. The Qatalyst Group is beleievd to be at no. 3, behind Goldman Sachs and Morgan Stanley, on technology deals above $1 billion so far this year. That’s very going indeed by someone who was almost written off a few years ago.

How to Search For Jobs and Prepare for Job Interviews

While the global economy might have technically come out / avoided a recession, America and Europe are still facing high levels of unemployment. The situation is better in Asia due to economic growth, where jobs are available but the competition for the good jobs is intense. This article is aimed to help anyone involved in a job search.

Before looking for your dream job, learn how to market your skills, experience, and talent. This will help you assess the possibility of landing your dream job. First, skills and interests should be evaluated personally. Write a list of your capabilities; then list your limitations or skills not available at present. Jobs that are too demanding, like night shifts, might not work, or jobs that you may be overly qualified for (it happens); and third, planning the time as soon as there is an inner instinct that tells you that you are ready and qualified. Once this has been done, go to companies and prospective employers early in the morning for this will give them a good impression and for the applicant, a time to complete the process the application if lucky. Remember, the early bird catches the worm. Continue reading